Did you know that 65% of customers agree that a positive experience with a brand is more influential than great advertising? This is why so many companies are focusing their marketing campaigns on customers. These customer-centered marketing strategies are beneficial to both the customer and the business. But, what is

Companies that devote their resources to the customer experience grow a revenue 4-8% higher than their competitors. This is because today's consumers expect companies to focus on their wants and needs. In sum, the marketing landscape is all about the customer. If your business hasn't caught up to this reality

Is your email list lacking? Are website visitors not taking the time to look at all that your company has to offer? Do you feel like you aren't bringing in enough potential customers? Luckily, you're not alone. In fact, many businesses struggle with this. You have so much to offer,

What do you do when your first email outreach receives no answer? Ask any successful sales expert, entrepreneur, or business owner, and they will give you the same answer – you don’t give up after the first attempt. Follow-up emails are no one’s favorites. If you think that the

Does your marketing team use a shared mailbox or a distribution list? You may not think that it matters, but it could make a big difference in how your marketing team operates. In turn, this affects how effective your marketing campaigns are. Many marketers don't even know the differences between

Are you interested in developing a quality customer support team? Well, that's not going to be easy, but it will certainly be rewarding. Without an integral customer support team, you are left to your own devices or the outsourcing of critical work to sub-par teams. If you don't take ownership

Over six years ago, we started Helpmonks with the vision to create an email management platform that is easy to use and affordable for all businesses. Today, over 2,000 companies worldwide are using Helpmonks daily to collaborate on their emails with team members. One thing that has always set

Keeping abreast of what to include in your marketing technology stack can be distracting and time-consuming. This guide has everything you need to get ahead.

Following our Live-Chat and Email Marketing Platform release, we are incredibly excited to announce the immediate availability of Email Automation. Email Automations are extremely powerful and your secret sauce for customer success with marketing emails. You can use the Helpmonks Email Automation to, e.g., create a welcome

If your team doesn’t have a marketing funnel, they are less likely to convert leads into sales. Fewer sales mean less money for your business’ profits. If you want to avoid this statistic and turn your prospects into long-term customers, you need to invest in a marketing

As the email landscape continues to grow, there are now more ways than ever to use email marketing to capture, nurture, and grow your subscribers. We are currently in the midst of an economic recovery. Studies predict that a spending boom is on the way. In January alone, retail

We've published a follow-up post that takes a deep dive with real-life examples for some of the topics discussed in this article. Make sure to bookmark - A guide to email marketing automation - also. Did you know that the average open rate for an email is about 25%? This

Are you struggling with ideas for your next email subject line or blog post? We get it – It can be hard to know what to say in the space of fewer than 15 words, especially if you can’t think of a way to condense your email into

Email marketing is an important segment of your digital marketing strategy. Big and small businesses use it to communicate with customers and send the right messages at the right moments. Email marketing helps to acquire new customers, increase sales, and advertise new products, services, or events. But, none of this

Getting your products and services heard is hard – Industries are so saturated these days. Even the most modest sales targets are missed. Marketing is all about getting your products to the right people through market research, product placement, and marketing channels. We have good reason to believe the quickest

Email marketing is one of the best-marketing strategy for ROI and customer engagement. It is estimated that there are more than 3.9 billion active email accounts – That’s more than half of the population! It’s trivial to add a sign-up option for your email newsletter on

Well, we made it into 2021! No one could have imagined the rollercoaster of a year we have been through, but it’s over now, onwards and upwards into 2021.  One thing we have all probably struggled with from time to time this year is staying productive, but how

Helpmonks Engage – the Email Marketing Platform – consisting of a Live-Chat and an Email Campaign tool, is now available. With Live-Chat, you have the option to solve customer requests in real-time on any site, while the Email Campaign tool enables you to send out newsletters or even automated follow-ups.